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Airborne Settlement - HURRAH!!

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Makers of Airborne Settle FTC Charges of Deceptive Advertising;

Agreement Brings Total Settlement Funds to $30 Million

Consumers Have Until September 15 to Apply for Refunds

Airborne Health, Inc., the Bonita Springs, Florida maker of the popular

Airborne Effervescent Health Formula, an effervescent tablet marketed as

a cold prevention and treatment remedy, has agreed to pay up to $30

million to settle Federal Trade Commission charges that it did not have

adequate evidence to support its advertising claims. The FTC's lawsuit

also names Knight-McDowell, the former schoolteacher who

invented Airborne, and her husband McDowell. If the

settlement is approved by the court, it will prohibit the defendants

from making false and unsubstantiated cold prevention, germ-fighting,

and efficacy claims. The monetary judgment will be satisfied by the

defendants' adding $6.5 million to the funds they have already agreed to

pay to settle a related private class-action lawsuit, bringing the total

settlement fund to $30 million.

Full text at:

http://www.ftc.gov/opa/2008/08/airborne.shtm

--

Ortiz, RD

A morning without coffee is like sleep.

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