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We've talked about Phreesia in the past - patient check in system.

There was some concern about DTC (Direct to Consumer) advertising in the past -- a couple years ago.

 

Here are some recent googles I could find.

 

Everyone can make up their own mind.

I don't think the CEO's of Phreesia are intentionally misbehaving - like some insurance companies that intentially set up rules to make getting paid difficult.

But this is basically DTC -- endorsed by the doctor's office -- how cool is that! (if you are a pharmaceutical company.

 

Just isn't what I would want in my office.

 

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PhreesiaPhreesia is the leader in patient check-in, with a network of thousands of clinicians nationwide. Phreesia replaces the traditional clip board with a tablet computer or PhreesiaPad with a built in credit card swipe feature. Arriving patients use the PhreesiaPad to enter clinical and financial information relevant to their visit. Phreesia makes it easy for physician offices to collect critical patient information, automatically verify eligibility and benefits, and collect patient payments at the point-of-care.

www.phreesia.comLead Partner: Will CowenCo-Investors: HLM Venture Partners, Polaris Venture Partners, BlueCross and BlueShield Venture Partners

Location: NY, NY

 

About Phreesia:

Phreesia is the patient check-in company. Phreesia automates patient check-in and delivers fully interactive content direct-to-patients, designed to interface with physicians' existing and future technology.  Replacing the traditional patient clipboard with a free wireless touch-screen and swipe-card enabled PhreesiaPad significantly improves the patient experience. Phreesia is backed by premier venture capital firms and draws on the expertise of a leading Medical Advisory Board.

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http://www.dtcperspectives.com/website/Conferences/DTC-National/Exhibitors.html

Phreesia automates patient intake, allowing medical practices to conveniently collect patient information and payments. Phreesia delivers fully interactive content direct-to-patients and is designed to interface with clinicians’ existing and future technology. Phreesia is committed to enhancing the patient experience and enabling clinicians to stay at the forefront of patient care. www.phreesia.com  

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http://www.inc.com/30under30/2009/alumni.html

Chaim Indig and Evan , Phreesia

No. 6 and No. 7 (2008)

 

" Phreesia has grown considerably since Inc. last featured us. We've expanded our clinician network to all 50 states, and doubled our workforce. Almost 2 million patients have checked-in on Phreesia -- a number that continues to grow exponentially. Phreesia raised $11.6 million in Series C funding in February with a new investment from BlueCross BlueShield Venture Partners and Sandbox Industries, bringing our total investment to $25 million. We've also introduced several exciting new features to further save our practices time and money, and help them provide the best quality of care.

" Practices have responded especially well to our Automated Point-of-Care Eligibility and Benefits Verification, which helps them determine a patient's co-pay, coinsurance and deductible in real-time. This saves practice staff from having to spend time on the phone with payers and reduces insurance claim denials due to patient ineligibility.

" Soon practices will even be able to collect a patient's co-pay directly through the PhreesiaPad, via the card-swipe reader. Our plans for the future involve doing what we do best -- improving the way patients check-in at the clinician's office. "

 

http://www.inc.com/30under30/2008/profile/67-indigroberts.html

 

#6 Chaim Indig#7 Evan

Phreesia

Age: 30 (Indig), 29 ()Location: New York, NY2007 Revenue: $2.6 million

Employees: 78Year founded: 2005Website: www.phreesia.com

Phreesia's technology simplifies one of the most essential functions in the health-care industry: gathering patient medical records. The company's signature product is a wireless touchscreen tablet that takes the place of clipboards in doctors' offices. In addition to automating data entry for front office staff and securing patient signatures on all required privacy forms, doctors receive fully legible information that can be easily accessed from outside the office. Phreesia makes its money through sponsored health-related content and ads that appears on the tablets -- similar to the print brochures typically found around a doctor's office. Co-founders Indig and came up with the idea for Phreesia after several discussions about the state of the nation's health-care system. " We've all been to doctors' offices and one of the key points that everyone deals with is checking in, " Indig says. Today, Phreesia pads can be found in thousands of doctors' offices across 48 states, and the company expects as much as $10 million in revenue in 2008.

http://newyork.citybizlist.com/YourCityBizNews/detail.aspx?id=75594

Phreesia Warms to $14.9M - cbl

By citybizlist Staff

NEW YORK -- According to an SEC filing, Phreesia Inc. has raised $14.9 million in equity, warrant and security offerings.

The automated patient check-in company had previously raised $25 million from Chicago-based BlueCross BlueShield Venture Partners, Waltham, Mass.-based Polaris Venture Partners, and Boston/San Francisco-based HLM Venture Partners.

Phreesia, Inc. automates patient check-in and delivers interactive content direct-to-patients in the physician's waiting room. The company was founded in 2005 and is headquartered in New York.

New York-based & Company LLC received $500,000 as sales commission for an offering that attracted nine investors.

Principals named in the filing are company co-founders Chaim Indig, CEO, and Evan , CTO, and Rory Parness, CFO; and directors Downs (Blue Cross Blue Shield Venture Partners/Sandbox Industries), Cahill (HLM Venture Partners) , Weintraub, Victor Kats (Ascension Health Ventures), and Alan Spoon (Polaris Venture Partners).

SEC filing: http://tinyurl.com/33v8tk2Bios of principals taken from Phreesia and Ascension Health Ventures Web site

Chaim Indig - CEO

Since co-founding Phreesia in 2005, President and CEO Chaim Indig has established Phreesia as the premier patient check-in solution. Under Chaim's leadership, Phreesia has established a nationwide clinical footprint, been used by millions of patients, worked with the world's largest healthcare companies, and raised $25 million from such investors as BlueCross BlueShield Venture Partners, Polaris Venture Partners, Sandbox Industries and HLM Venture Partners.

Prior to founding Phreesia, Chaim led the successful introduction of Spotfire, the leader in high-end analytics software, into the pharmaceutical sales and marketing space in the United States. Furthermore, he launched and established Spotfire as a recognized name in Canada.

Formerly, Chaim was an integral member of the original team at Olap@Work, the leader in SQL server front-end tools, which was successfully sold to Business Objects. A frequent speaker, Chaim recently presented at McKinsey's Retail Healthcare Conference, Harvard Business School and MIT University, and is often quoted as an industry expert. He has been recognized as a business leader by BusinessWeek, Inc. magazine, and Fox News.

Evan - CTO

As CTO and co-founder of Phreesia, Inc., Evan is the technical visionary responsible for driving Phreesia's initiative to pioneer patient self-service registration and educational solutions, at a low cost to clinicians in their medical practices.

Prior to founding Phreesia, Evan was a Senior Sales Engineer at Spotfire, a leading provider of interactive analytics software, where he helped to penetrate new markets including pharmaceutical sales and marketing, resulting in significant net new revenue. In that capacity he developed innovative applications, and trained and managed his team to support and nurture these new markets. He began his career at Spotfire as a member of the Professional Services team.

Evan holds a degree in Computer Engineering from Tufts University. Rory Parness - CFO

Rory Parness has spent nearly two decades working on the finance side of the media business. He came to Phreesia from MediaNet Digital a B2B digital entertainment services provider, where he was the CFO. Rory is responsible for managing Phreesia's budgets and financial plans, in addition to the firm's financial reporting.

Board of Directors

Downs - Managing Director - Blue Cross Blue Shield Venture Partners/Sandbox Industries

Matt served as the first Chief Executive Officer of Street Document Systems. At Street he was instrumental in refining the strategy, establishing the initial business development relationships, and expanding the management team. Matt formerly worked in venture capital for Highland Capital Partners, a Boston-based VC firm with over $2 billion under management. Prior to Highland, he worked at Stanley in the Mergers and Acquisitions Group.

Cahill - Managing Partner, HLM Venture Partners

L. Cahill is a Partner of HLM Venture Partners. Previously, Ed was a founding Partner of Cahill, Warnock & Company (now Camden Partners), a Baltimore venture capital firm, and a Managing Director of . Brown & Sons, where he headed the firm's Health Care group from 1986 to 1995. During his leadership at . Brown & Sons, the firm underwrote public offerings or provided merger advisory services for over 200 health care companies, including the first outpatient surgery, rehabilitation, and managed care companies to go public, and several leading biopharmaceutical companies. Ed is a director of Masimo Corporation, Phreesia and Prism Education Group. He previously served as a director of Animas Corporation, Centene Corporation (NYSE), Spinal Concepts and Automated Healthcare and Gene Medicine (NASDAQ). He is a Trustee of s Hopkins Medicine, The s Hopkins Hospital and Health System and Mercy Health Services.

Weintraub

is President and CEO of Humedica, a next-generation clinical informatics company (www.humedica.com). Prior to launching Humedica, served as Senior Managing Director at Leerink Swann, a leading health care investment bank. Previously, he was President and CEO of PHARMetrics, a health care informatics company, which was successfully sold to IMS Health in 2005. has more than 25 years of executive management experience in the health care technology, information services, and consulting arenas. received his MBA from Harvard Business School and his bachelor's degree in Economics from Brandeis University.

Victor Kats - Investment Manager at Ascension Health Ventures

Victor Kats joined AHV in 2009 from Allscripts-Misys, a $3 billion healthcare information technology company formed in October 2008 by the merger of Misys Healthcare Systems and Allscripts Healthcare Solutions. Victor is focused on investments in the healthcare technology sector. He brings more than 15 years of leadership experience to AHV, including an extensive background in mergers and acquisitions, corporate and business development, strategy and operations. At Allscripts-Misys, he served as Vice President of Corporate Development after fulfilling a similar role at Misys. Prior to his tenure at Misys, Victor served as a Vice President with Lehman Brothers where he focused on communications, media and technology sectors. He graduated from the University of North Carolina at Chapel Hill and received an MBA from the Wharton School of Business at the University of Pennsylvania.

Alan Spoon - Managing Partner, Polaris Venture Partners

Alan brings more than 20 years of operating, strategy, and investment experience to Polaris. He came to the firm from The Washington Post Company, where he worked for 18 years. During his career with The Post Company, he served as President, board member, Chief Financial Officer, President of Newsweek, head of newspaper marketing, and head of corporate business development. The Post Company has significant activities in newspapers, educational markets (Kaplan), television, cable, and magazines. At The Post Company, Alan also was responsible for early stage technology investments in cellular (Cellular One and digital PCS), distance learning and educational software, and information and e-commerce services (including Washingtonpost.com, Exchange.com, Junglee, BrassRing, Cars.com, and WebTV). Prior to The Washington Post, Alan was an officer at The Boston Consulting Group, an international management consulting firm specializing in corporate strategy.

Posted April 26, 2010

 

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http://www.phreesia.com/news1.aspx

 

Is this " free " technology worth it? Video programs and “webpads”—with targeted messages—are being placed in thousands of physicians' waiting rooms. Should yours be next?

By Gail Garfinkel WeissSenior Editor MEDICAL ECONOMICS

Patients who visit internist/pediatrician Salvatore S. Volpe's office in Staten Island, NY, can complete intake forms the old-fashioned way, with paper and pen. Or they can do it via Volpe's recently acquired PhreesiaPads—wireless electronic devices that are roughly the size of an Etch-A-Sketch, weigh just over 3 pounds, and don't require computer literacy to operate.

The handheld " webpads " prompt patients to type their name on a touch-screen keyboard, then answer a series of multiple-choice questions about their history and presenting problem. When patients finish, a report is automatically sent via e-mail to Volpe's back office, where it's printed out so that he can review it before entering the exam room.

At the same time, a summary of the material input by the patient—including gender, age, and symptoms—is directed to Phreesia's central server, which in turn immediately displays drug-company-sponsored educational material for the patient. It discusses his central complaint and indicates which of the sponsors' products might be appropriate for him.

Another company, Cincinnati-based Healthy Advice Networks, has installed digital flat-screen LCD monitors in some 5,000 physician waiting rooms. The TVs are tuned to soundless digital programs that use text and animated graphics to impart patient education, customized practice messages, and pharmaceutical ads in continuous 25-minute loops. Healthy Advice also puts wall-mounted displays containing pharma-sponsored patient education brochures and anatomical flip posters in doctors' exam rooms. Phreesia and Healthy Advice equipment and services are supplied free to physicians; the advertisers pick up the tab.

In bringing direct-to-consumer advertising into doctors' offices, pharmaceutical companies are coupling their pitches with services directed at physicians and their patients. And they're frank about why they're doing it: Patients are more likely to request a drug or device that they learn about at the point of care, plus the ads can be aimed at the people who are most likely to be interested in a particular item.

But do patients find the ads intrusive or instructive? What's in it for physicians? And do these in-office materials represent too-close-for-comfort associations with big pharma?

snip/snip

Physicians also have some control over Healthy Advice's commercial content. " If a practice doesn't want a specific ad to appear in office programs we'll remove it, no questions asked, " says Collette. And the company will remove entire programming segments that practices don't like. " Our mission is to work collaboratively with physicians to improve patients' health, " Collette adds, " not to figure out ways to get ads in front of people at a captive moment. The advertising is purely a funding strategy. " Similarly, doctors who use Phreesia webpads can veto sponsored messages that they find inappropriate. " Those messages will be removed within 24 hours, " says Indig.

snip/snip

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Of course, you can always get a job with them...

http://www.careerbliss.com/salary/phreesia-salaries-393031/

Phreesia Salaries

CareerBliss Phreesia salaries give you a view inside Phreesia to see what Phreesia employees earn!

Phreesia salaries are submitted anonymously by current and past Phreesia employees!

Have you worked at Phreesia? If so, submit a Phreesia salary review now!

14 Phreesia Salaries for 10 Jobs

 

Phreesia Salaries

Job Titles

Average

Job Titles

Average

2

Commercial Operations Consultant salariesat Phreesia

$147k - $185k

2

Director of Marketing salariesat Phreesia

$133k - $155k

2

Professional Career Track salariesat Phreesia

$118k - $144k

2

National Large Account Sales salariesat Phreesia

$65k - $81k

1

Operations Manager salaryat Phreesia

$87k - $104k

1

Support Engineer salaryat Phreesia

$39k - $50k

1

Part Time Sales Consultant salaryat Phreesia

$172k - $226k

1

Sales Team lead salaryat Phreesia

$55k - $65k

1

Account Executive-Advertising Sales salaryat Phreesia

$66k - $83k

1

Interaction Designer salaryat Phreesia

$53k - $69k

CareerBliss is your source for Phreesia reviews, Phreesia salaries, Phreesia job listings, Phreesia interview tips, and Phreesia hiring trends. The 10 Phreesia results are posted anonymously by real Phreesia employees.

 

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Or not....

 

http://www.obj.ca/Technology/2009-12-15/article-280107/Phreesia-lays-off-local-staff:-Sources/1

 

Phreesia lays off local staff: Sources

Life sciences company culls half of workforce

Life sciences company Phreesia has undergone two rounds of recent layoffs, sources close to the company say, adding more than 20 people have lost their jobs at the firm within the past several weeks.

Topics : BlueCross Blueshield Venture Partners , Sandbox Industries , Ottawa , New York , Kanata

" Over half the staff " at the company's Ottawa facility have been let go since November, according to a recent former employee with the firm who spoke on condition of anonymity. 

Multiple sources told OBJ around ten people were laid off in late November, and another 15 the month before.

Repeated messages left with Phreesia's New York headquarters and Ottawa facility were not returned.

OBJ last spoke with Phreesia in May of 2009, when the firm said it was planning to hire multiple staffers to compliment the automated patient check-in company's operations. The company's product is a portable wireless touchscreen device, meant to replace the traditional doctors' clipboard with a swipe-card enabled " PhreesiaPad. "

The company announced an $11.6 million funding round last February, financed by BlueCross Blueshield Venture Partners and Sandbox Industries.

Phreesia opened its Ottawa operations centre in 2007, and in late 2008 relocated to a 15,000-square-foot facility at 1 Hines Rd. in Kanata.

 

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Comments

DONT DELETE ME - January 4th, 2010 at 13:40:59

dont delete my comment please!! noticed 2 other non-praising comments were deleted quite quickly.. is phreesia scared of its dirty deeds getting out?

 

ex-employee - January 4th, 2010 at 13:40:55

do not work here.. they break laws, the have a garbage product (the tablet itself is a waste, many cellphones have better technology in them than this thing) i worked there for a year, many private information violations (e.g. patient information out in the open for anyone to see).. all in all a poorly run company.

 

Kim - January 4th, 2010 at 13:40:10

To be accurate, this company does not let thier staff go, they simply " terminate without cause " Also, a note of correction, these " terminations " began back in June, just after they announced all the hiring they were about to do. In June alone they relieved numerous staff of their positions. They also require all their Canadian staff to work the american holiday schedule, and do not compensate them when they are required to work Canadian Stats, or when they require travel on weekends. Perhaps when you run such articles glofiying these crummy companies about the jobs they are creating in the Ottawa market, you might check sources first. The staff at Phreesia could have told you their claims of job creation were pure fabrications. This company relys solely on investors funding as they are a start up company. It would seem as though they hire and fire based on how generous their investors are. Which would be reasonable, but any company with a hope of longevity, should be able to better manage their finances to maintain staff throughout the year, OR the professional way to handle this type of situation, would be to hire on CONTRACTS, no whimsical promises of hard work and effort = long term continued employment. Then again, that might be more costly to them....best to just keep hiring and firing. I sincerly hope this American operation packs its bags and moves back to the south side of the border. Canadians do not need such shadey operations to ensure a heathy workforce! Pack it up, and LEAVE.

 

exPhreesiaEmploee - December 21st, 2009 at 10:01:28

Dear friend, If you read this post and you thinking join Phreesia, ... Do not do this mistake!!! Find another good job, where good people working. Where managers not a$$holes and imbeciles.

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