Guest guest Posted September 20, 2005 Report Share Posted September 20, 2005 Dana Carpender, author of a number of low-carb cookbooks, has a come out with a new one called, bizarrely enough, _The Every Calorie Counts Cookbook_. Why, when she knows perfectly well the title simply isn't true? Here's her explanation: >Now that my new book is listed on Amazon.com, some people have expressed >alarm at the title: The Every Calorie Counts Cookbook. People want to know >why, and if I've decided low carb is dead. So it's time to explain this >book to you all: > >I do not believe that low carb is dead; surveys show that as many people >are eating low carb now as were eating low carb a year ago. But the two >major book chains, Borders and & Noble, have stated that they will >not, for the foreseeable future, be stocking any new cookbooks with the >words " low carb " on the front cover. It does no one any good for me to >write books that can't get into the stores. You can read the rest of her letter to her puzzled readers here: http://www.holdthetoast.com/httblog/ Borders and & Noble are both chains of super-stores containing far more inventory than bookstores used to, so I don't buy for a moment the idea that they're doing this because books with " low carb " in the title take up valuable shelf space without selling adequately. What's actually going on here, I'm sure, is much more analogous to something Sally Fallon and Enig wrote about in their article " The Great Con-ola " : >Canola oil began to appear in the recipes of cutting edge health books, >such as those by Weil and Barry Sears. The technique was to extol >the virtues of the Mediterranean diet and olive oil in the text, and then >call for " olive oil or canola oil " in the recipes. One informant in the >publishing industry told us that since the mid 1990s, major publishers >would not accept cookbooks unless they included canola in the recipes. The rest of their article is here: http://www.westonaprice.org/knowyourfats/conola.html I intend to boycott both chains now (Amazon and Half.com offer better prices and greater convenience anyway) and I'm going to write them to explain why. I encourage you to do the same. Here is the online contact info for both chains: http://www.barnesandnoble.com/help/customer_service/morehelp.asp?userid=YG2oXRBC\ Q4 ccare@... Here are the snail mail addresses for both chains: Mr. Riggio CEO, & Noble, Inc. 122 Fifth Avenue New York, NY 10011 Mr. Greg fowicz CEO, Borders Group, Inc. 100 Phoenix Drive Ann Arbor, MI 48108 734.477.1100 Please consider either posting them a letter or doing that and emailing them. Email is quick and easy, but it's often ignored. A paper letter tells a company that you care enough to take the time and make the effort to write to them in the old-fashioned way, and it's much more likely to be effective. And here is a simple letter you might consider using or adapting to save yourself time: Dear Sir or Madam: Due to your company's recent decision to refuse to stock any new cookbooks with the words " Low Carb " in the title, I have decided not to purchase any books of any kind whatsoever from you. Instead, I'll take my business to independent bookstores and online vendors like Amazon and Half.com. Censorship like this is simply un-American, and almost as importantly, low-carb eating is well-established by both experience and science as an essential way for millions of people to lose weight and improve their health. If at some point in the future you reconsider your decision, I will once again patronize your business. Until then, I am encouraging all my friends and acquaintances to join me in boycotting you. Sincerely, Idol - Quote Link to comment Share on other sites More sharing options...
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