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Hi Mark,

I have filed for a trademark also. It's now in the publication stage and as

soon as that is through and there are no complications, then it looks like I'll

be awarded the trademark. When we applied for the trademark and completed the

application, we not only used the name of the company but also the logo design.

There are other companies also with similar names but what sets us apart a

little more is the logo also. If you want to email me privately I will give

you more details. We're pretty close to being done with this process and it's

at the publication stage now. Can't wait until it's finally finished!

Sue D.

Mark wrote:

I'm curious is anyone out there has any opinion on this.

I'm registering my trademark name. Turns out that there is a company

who sells soaps and lotions with a name that is similar (they have

another letter at the beginning of the name ie. my company name is

Andy, their name is Mandy).

I was wondering how much of a problem this might be? I know there are

a ton of names with the word " skin " or " Ceuticals " or " care " or

" derma " and other words that are not only similar but exact and they

seem to get away with it.

The problem might be that this is an unusual name. Imagine, my company

name as entrci, and theirs as Centrici. But it is a completely

different name. However, it's only really unusual to english speaking

people.

TIA

Mark

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Sue,

Why do you want to take this conversation private? This is a

legitimate topic for the list and I am sure that there are many

people that would like to know the process that you went through.

Pat.

> I'm curious is anyone out there has any opinion on this.

> I'm registering my trademark name. Turns out that there is a company

> who sells soaps and lotions with a name that is similar (they have

> another letter at the beginning of the name ie. my company name is

> Andy, their name is Mandy).

>

> I was wondering how much of a problem this might be? I know there

are

> a ton of names with the word " skin " or " Ceuticals " or " care " or

> " derma " and other words that are not only similar but exact and they

> seem to get away with it.

>

> The problem might be that this is an unusual name. Imagine, my

company

> name as entrci, and theirs as Centrici. But it is a completely

> different name. However, it's only really unusual to english

speaking

> people.

>

> TIA

>

> Mark

>

>

>

> Post message: Cosmeticinfo

> Subscribe: http://groups.yahoo.com/group/Cosmeticinfo

> Unsubscribe: Cosmeticinfo-unsubscribe

> List owner: Cosmeticinfo-owner

> URL to this page: http://groups.yahoo.com/group/Cosmeticinfo

>

>

>

>

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Hi Mark - we have an interest in trademarks as well, but after contacting an

attorney decided our money (or lack thereof) could be better utilized

elsewhere. May I be so bold as to ask - did you use a trademark attorney

and if so, how much is it costing you? Is there a way to do it without

paying exorbitant hourly attorney fees? The attorney we discussed this with

also gave me some good (free) information about trademarks in general - such

as if you've been using the particular name longer than someone else and can

prove that - then you have the right to use that name and they don't. There

is one of our products in particular that I think should be trademarked as

I've seen it being used by another company (bigger than ours with bigger

pockets) but we used our name before they did. Is it worth pursuing? I

don't know.

Thanks.

Ann

Ann C. Wooledge, RN, CCAP

Wingsets Aromatherapy

www.wingsets.com

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Thanks Sue – I tried to email you but the mail got sent back as

undeliverable. Thanks everyone for their responses.

To Ann – I have not contacted a trademark attorney yet. I'm doing it

through LegalZoom.com. I will eventually probably have to contact one,

but right now they have been helpful and it only costs a little more

than the filing fee which is $395.00. They are pretty helpful but

don't offer any legal advice. The reason I went this route to get

started is because if you become successful, everyone will try to sue

you to get a piece of you. The process costs about $500 bucks and

though I could use it elsewhere, it's a step I have to take regardless

in this never ending educational process. And sometimes that costs

money. Thank God for lists like this that are free. Kinda takes the

sting out of throwing away 40 batches of bad eye cream tests ;)

Here's a little more info. All names are hypothetical.

There are 2 companies in the goods and services classification (003)

who have the exact same name.

One is in the wholesale food industry; the other is in Business

management. I'm not worried too much about these as my products don't

conflict at all and my logo is completely different. There is also a

company in the restaurant/hotel industry with the same exact name,

however no trademark has been issued as far as I can see.

The company I am concerned with is the one who sells skin products.

The name of my company is " Entrici " and their company is " Dentrici " .

They are specialty company in that they market their products with a

specific ingredient. For example, " Apple butter " . Everything in their

line is " such and such with apple butter, or baby wipes with apple

butter " . So much so that their corporate name is " Dentrici apple

butter soaps Inc. "

My products do not contain " apple butter " and never will. My target

clientele is completely different from theirs. I'm not sure that

matters though.

The name of my company is in some parts of the world, very recognized

where as their company with the extra letter, is not. For example my

name is Ishtar, a famous goddess, and there name is Kishtar, which

means nothing but I think is someone's last name.

I guess my first questions after reading all the responses would be:

1. Should I worry about the two companies (or 3) with the exact same

name but are in completely different industries if my logo looks

entirely different?

2. a -When a trademark goes into the publication phase, does the USTPO

send out information to TM holders with similar names, or is a notice

published and it's up to the company to seek out the information and

contest it? (primarily in response to and her hush rule which is

probably a good one )

b- if the trademark goes un contested, does a company have the right

later to sue if they feel there is an infringement?

I've had people who know about copywrites (but not trademarks) say

that I'm fine and have nothing to worry about. But got me thinking

that if I tried to register a trademark for skin products named

" D'oreal " regardless of how different my logo looked, it would be

rejected or contested.

Thanks

Mark

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Ann wrote:

>There is one of our products in particular that I think should be

>trademarked as I've seen it being used by another company (bigger

>than ours with bigger pockets) but we used our name before they did.

>Is it worth pursuing? I don't know.

Ann, does that company have the exact same name as yours? You say you

used the name before they did.

In your case if the name of the company is the same, and you make the

exact same product I would guess no, it's not worth fighting if the

company you're against has deep pockets unless your pockets are at

least semi deep ;). I know it sounds like a defeatist attitude but

sometimes it's all about taking care of business first so it doesn't

come back to bite you. This is one of the reasons I'm doing this tm

thing right now. who knows? I could end up changing my name 3 more

times before I get it right, but when I do, it will be all good.

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Thanks - great info. I'm in the process of changing my category

list (which is very VERY long) so as to not contain similar products.

Example, I'll will not include anything " oil " as oils are edible and

may conflict. The company I am concerned with conflict sells body

lotions and soaps. I don't have either products, but I have that

listed so I'm going to take that out.

Even if my name is rejected, it's good as you say to have the safety

net of a tm. The last thing I want to do is invest in labeling and

packaging on a large scale only to have to recall everything and start

over.

I'll let you all know how it's progressing.......

Mark

>

> > Thanks Sue – I tried to email you but the mail got sent back as

> > undeliverable. Thanks everyone for their responses.

> >

> > To Ann – I have not contacted a trademark attorney yet. I'm doing it

> > through LegalZoom.com. I will eventually probably have to contact one,

> > but right now they have been helpful and it only costs a little more

> > than the filing fee which is $395.00. They are pretty helpful but

> > don't offer any legal advice. The reason I went this route to get

> > started is because if you become successful, everyone will try to sue

> > you to get a piece of you. The process costs about $500 bucks and

> > though I could use it elsewhere, it's a step I have to take regardless

> > in this never ending educational process. And sometimes that costs

> > money. Thank God for lists like this that are free. Kinda takes the

> > sting out of throwing away 40 batches of bad eye cream tests ;)

> >

> > Here's a little more info. All names are hypothetical.

> >

> > There are 2 companies in the goods and services classification (003)

> > who have the exact same name.

> >

> > One is in the wholesale food industry; the other is in Business

> > management. I'm not worried too much about these as my products don't

> > conflict at all and my logo is completely different. There is also a

> > company in the restaurant/hotel industry with the same exact name,

> > however no trademark has been issued as far as I can see.

> >

> > The company I am concerned with is the one who sells skin products.

> > The name of my company is " Entrici " and their company is " Dentrici " .

> > They are specialty company in that they market their products with a

> > specific ingredient. For example, " Apple butter " . Everything in their

> > line is " such and such with apple butter, or baby wipes with apple

> > butter " . So much so that their corporate name is " Dentrici apple

> > butter soaps Inc. "

> > My products do not contain " apple butter " and never will. My target

> > clientele is completely different from theirs. I'm not sure that

> > matters though.

> >

> > The name of my company is in some parts of the world, very recognized

> > where as their company with the extra letter, is not. For example my

> > name is Ishtar, a famous goddess, and there name is Kishtar, which

> > means nothing but I think is someone's last name.

> >

> > I guess my first questions after reading all the responses would be:

> >

> > 1. Should I worry about the two companies (or 3) with the exact same

> > name but are in completely different industries if my logo looks

> > entirely different?

> >

> > 2. a -When a trademark goes into the publication phase, does the USTPO

> > send out information to TM holders with similar names, or is a notice

> > published and it's up to the company to seek out the information and

> > contest it? (primarily in response to and her hush rule which is

> > probably a good one )

> >

> > b- if the trademark goes un contested, does a company have the right

> > later to sue if they feel there is an infringement?

> >

> > I've had people who know about copywrites (but not trademarks) say

> > that I'm fine and have nothing to worry about. But got me thinking

> > that if I tried to register a trademark for skin products named

> > " D'oreal " regardless of how different my logo looked, it would be

> > rejected or contested.

> >

> > Thanks

> >

> > Mark

> >

> >

> >

>

>

>

>

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Guest guest

> >>

> >> Hi Mark,

> >>

> >> I have filed for a trademark also. It's now in the publication

> > stage and as soon as that is through and there are no

complications,

> > then it looks like I'll be awarded the trademark. When we applied

> > for the trademark and completed the application, we not only used

the

> > name of the company but also the logo design. There are other

> > companies also with similar names but what sets us apart a little

> > more is the logo also. If you want to email me privately I will

> > give you more details. We're pretty close to being done with this

> > process and it's at the publication stage now. Can't wait until

it's

> > finally finished!

> >>

>

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Guest guest

> I can understand the pins and needles thing, but I would think that

> it is better to get a challenge now than to end up with an expensive

> court battle later.

That was one of my questions below too, and I don't think there is an

easy answer. I have little doubt securing a trademark as early as

possible will help a case, but there couldda been someone in Africa

selling skin products with my name on it since 1925 yet they don't

have a trademark on the name.

I guess it depends on a combination of; how big the company is, how

long it's been in commerce, and if there is a trademark filed, how

much lawyer fees you can afford and public outcry (as in the case

below where Hard Rock Cafe didn't want to make a negative impression

in the news had they shut it down - most likely)

It should be more cut and dry than that. If the trademark offices

issue the trademark, everyone in the process has gone through the

process. Once you get the trademark there shouldn't be anyone who can

contest or sue because they had their chance during the process.

Which is why huge cosmetic companies employ a lot of people to do

nothing but check global trademark publications I guess. It's the

pesky one's who nickel and dime you to death.

Mark

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