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Re: Re: Simple rules drive the complex behavior of effecti...

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Deanna's line is just so good. "...IMP model -- it's personal again."I just love that and all of the permutations. IMP. Medicine is personal again. Kinda makes the sharks go away.In fact, I'm surprised some mega-monolith hospital's pr department hasn't thought of it yet. You know some clever people in the pr army comes up with something sweet or sincere sounding, like,Harvard Pilgrim. Making life better is our life's work. (yeah, right)Then they run it by a bunch of focus group to see which slogan makes hearts beat faster or pupils dilate. Ugh. Can we lock these up as IMP intellectual property or some such?

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