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Re: Business Dumbology

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I personally would add 'you have to have a product/service that people

want/need' to the below list. I suppose it might be fairly obvious - but I do

wonder if some people forget such basics.

>

> A long time ago I would write summaries of books that I read and points

> learned. I hadn't done this in do long that I'd forgotten completely about

> it. The idea recurred to me a while back when I thought about a show I've

> watched often and how I saw it differently each time based on my studies. I'm

> going to watch it again while keeping notes so over time I can keep track.

> I'm also going to start with making end summaries of books again, starting

> simply and expanding over time.

>

> Here's an example from the last book I read.

>

> Business Dumbology

>

> A book about failures in business both private and government/private

> ventures.

>

> Lessons Learned

>

> 1. Greed is bad. Greed makes people blind to danger and they chase big

> returns no matter the risk.

> 2. Ego is bad. Hubris. It causes people and governments to forge ahead

> when common sense would dictate stopping or trying a new approach.

> 3. Be wary of fads. Be they social, material, stocks, etc., as they can

> end badly. Stock bubbles, frauds, must have items, must have programs, etc.

> often go bust.

> 4. Be wary of the Charismatics and forceful types. They tend to be con men,

> frauds, and/or incompetent at their professed jobs.

> 5. Start small and grow carefully. Starting too big and/or growing too

> fast can kill.

> 6. Plan everything, plan ahead. Try to avoid big problems before they

> arise. Smaller problems will come up, solve them fast.

> 7. Hire competent and quality staff. Make sure they know the plan and

> changes that will come up. See point 4.

> 8. Avoid cutting corners in quality or staff.

> 9. Avoid panic or giving that impression when one isn't. Don't cut prices

> in place of better quality or product line. Avoid crazy sales and

> promotions as they don't work to save companies.

> 10. Watch your mouth, especially regarding one's trade. An ill timed joke

> or misconstrued comment can be costly.

>

>

>

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