OT: FW: You Can't Afford to Ease Up on Marketing

[Guest guest]

Hi gang,

This is from a friend in my Toastmasters group.

Hope it is of value to you.

Hope the background color changes by the time it gets to you.

Be sure to email Cathey and tell her I sent you.

Wait. Don’t do that. It might not go well. I heckled her at her last speech.

HAHA!

Just kidding.

--

E. Abrahamson, D.C.

Chiropractic physician

Lake Oswego Chiropractic Clinic

315 Second Street

Lake Oswego, OR 97034

Website: http://www.lakeoswegochiro.com

------ Forwarded Message

From: The Unbreakable Rules of Marketing

Reply-To: The Unbreakable Rules of Marketing

Date: Wed, 25 Apr 2012 15:33:39 +0000

To: Abrahamson

Subject: You Can't Afford to Ease Up on Marketing

<http://cts.vresp.com/c/?PURA/ffb4d17693/3a787ff400/5cf94965ae>

April 2012

You Can't Afford to Ease Up on Marketing

While trying to ride up the long, steep hill of the " bad economy " , you have to remember that now is not the time to ease up on your marketing. If you do, surely you will be passed by.

Smash down on the gas, and don't ever, ever, ease up.

Watch the video: The Unbreakable Rules of Marketing: You Can't Afford to Ease Up on Marketing <http://cts.vresp.com/c/?PURA/ffb4d17693/3a787ff400/2b7319024b> <http://cts.vresp.com/c/?PURA/ffb4d17693/3a787ff400/6d8c4f9057> I hope you enjoy watching. I'm also available to speak on The Unbreakable Rules of Marketing. Email me if you want to know more.

Enjoy!

Cathey Armillas

Director, PURA Marketing

www.puramarketing.com <http://cts.vresp.com/c/?PURA/ffb4d17693/3a787ff400/29e7081c54>

What?

The Unbreakable Rules of Marketing started off as a series of rants that I could not hold back anymore. I sat around one too many times and watched good people with great products get destroyed in their marketing efforts by companies that were sub-par. I also realized that there was a certain pattern,

a set of 'unbreakable rules' that, when followed, would allow any company, regardless of their size, to compete at the highest level.

Why?

You are receiving The Unbreakable Rules of Marketing because you are

a friend of PURA, Cathey Armillas, and/or a diehard fan of non-traditional marketing. If this doesn't sound like your brand of vodka, or cup of tea, by all means unsubscribe. I won't be mad. I promise. Although, I hope you don't go. And more importantly, I hope you will apply the Unbreakable Rules of Marketing to your own marketing.

The Unbreakable Rules of Marketing Workshop in New York

If you're in New York, join us for a full-day workshop on the 9 1/2 Unbreakable Rules that will help you create marketing strategies that will get people to love you, or love what you do.

The Unbreakable Rules of Marketing Workshop <http://cts.vresp.com/c/?PURA/ffb4d17693/3a787ff400/b7d7dc9c7c> When: Thursday, May 31, 2012

Time: 9:00am-4:00pm

Where:

1515 Broadway

New York, NY 10036

----------------------------------------

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June 1st:

The Unbreakable Rules

of Marketing book!

You've been watching and getting tips on the Unbreakable Rules of Marketing. These are all from the book. Read the book summary <http://cts.vresp.com/c/?PURA/ffb4d17693/3a787ff400/369f67132d> and the book will officially be out on June 1, 2012!

---------------------------------------- <http://cts.vresp.com/c/?PURA/ffb4d17693/3a787ff400/22449f96ea> About Cathey:

When companies need to reach people in unique ways, they call on Cathey Armillas. Cathey has been notorious for creating wildly successful marketing strategies. She runs PURA Marketing and is the author of The Unbreakable Rules of Marketing.

Cathey’s use of the Unbreakable Rules of Marketing has helped reach millions of people and quadrupled her clients’ sales. In one example, she created a viral marketing campaign for a client by shredding items such as soccer balls, torpedoes and even a Volkswagen, and posting videos of them online. It landed the client on the Letterman Show, CNN, CNBC, the Discovery Channel and many other national TV shows; as well as netting them $25 million dollars in extra revenue in the first year it ran.

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© 2012 PURA Marketing

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