BST info

[Guest guest]

Someone had sent out this link regarding BrainState technologies. It’s not a positive about BrainState – but you’ll have to make your own judgment if it’s accurate or slanted. . dl.dropbox.com/u/3604331/BRAIN.STATE.GERDES.little.known.facts.mp4 Gerdes has attracted a group of people who have purchased his system around the country. He has promoted the system extensively. Those who purchase it not only software similar to TLC (built on its core?) but he’s added some of his own twists. He’s gotten amazing press. He’s clearly good at promotion. That’s part of what people buy when they go with Brain State. I know of a number of people who have purchased his system that left his organization for a variety of reasons, including ongoing costs and they wanted to learn more about neurofeedback. BrainState uses their own model that Gerdes (who is not a clinician but a software and marketing guy) has developed. I have been told Lee Gerdes works hard to separate what BrainState does from neurofeedback – that it’s different. Even though he’s combining traditional neurofeedback with I believe light stimulation. It appears to be neurofeedback. There is no evidence anywhere otherwise and he uses neurofeedback software that he has adapted. Since he sells franchises/systems to non clinicians, they really can’t talk about clinical applications anyway, and it’s beneficial to suggest it’s not neurofeedback but something else = from a marketing standpoint. Making strong clear claims about what it does is much easier to sell than neurofeedback. As a field, we are very cautious about what neurofeedback does, and about making claims. So it’s much easier for him to promote than anyone who is a clinical professional or who is working with clinical conditions. Of course some of their franchises do treat clinical conditions. They are just not supposed to say that. Mike Cohenwww.CenterforBrain.com From: [mailto: ] On Behalf Of Dan HengstebeckSent: Monday, August 08, 2011 9:37 AM Subject: BST Does anyone know about BST (Lee Gerdes system) or is the TLC system better ? Thank You, Dan