Here, children drink this fat-free, flavored health milk.....

[Guest guest]

Where does the food industry dig up these so-called " experts " ?? Oh, of course,

University Extension. Here's a knee-slapper for ya. Of course, it's not really

that funny to poison little fat kids with this (white) soda pop! Most

lamentable of all is the claim to be both FAT-FREE and then have VITAMIN D. We

live in a sick, sick country....

Will Winter

EXPERTS AGREE FAT-FREE FLAVORED MILK IS A HEALTHY CHOICE FOR CHILDREN

By a Dairy Herd news source | Updated: June 6, 2011

STILLWATER, Okla. – For many children, flavored milk is a popular choice.

However, flavored milk has come under fire lately as being a cause of childhood

obesity and some schools are considering dropping the option of flavored milk.

Deana Hildebrand, Oklahoma State University ative Extension nutrition

specialist, said flavored milk offers the same unique nutrient package of nine

essential nutrients as unflavored or white milk.

" Flavored milk accounts for about two-thirds of all milk sold in schools, "

Hildebrand said. " Milk, whether it be flavored, unflavored, whole, reduced-fat,

low fat or fat-free, provides three of the four nutrients in the 2010 Dietary

Guidelines identified as of concern in children's diets, including calcium,

potassium and vitamin D. "

It is recommended that children consume three daily servings of dairy foods, but

research shows that is not happening. In fact, as children get older, milk

consumption decreases and is replaced by sugar-sweetened beverages.

Hildebrand said this is a concern because the calcium provided by milk is needed

for peak bone mass that is formed during these rapid growth years.

" Milk also is an important source of vitamin D, which is lacking in the diets of

many children. Children who are deficient in vitamin D have an increased risk of

rickets, " she said. " Each 8-ounce serving of milk, whether it is flavored or

unflavored, provides 30 percent of the Recommended Daily Value for calcium and

25 percent of vitamin D. "

Despite the important nutrient contributions flavored milk makes to the diet,

concerns about the potential effects of the added sugar and flavorings in

flavored milk have raised questions about the role of flavored milk in a healthy

diet.

About 60 percent to 80 percent of total dairy servings consumed by children and

adolescents are consumed as milk. Of those servings, 16 percent are whole milk

and 9 percent are flavored milk. Both whole and flavored milk contribute to the

consumption of saturated fat and added sugars.

" The Institute of Medicine has recommended the school nutrition programs offer

students fat-free or low-fat flavored or unflavored milk. A study of elementary

school age children found that milk's flavor was the most important factor in

choosing milk and the majority of children select chocolate milk while at

school, " Hildebrand said. " A survey of more than 400 family practitioners,

dietitians and pediatricians indicated that the majority thought it was

important for children to drink more milk, regardless of whether it was flavored

or unflavored. "

On average an 8-ounce serving of low-fat chocolate milk contains 4 teaspoons of

added sugar. However, an equal amount of soft drink contains 7 teaspoons of

added sugar.

The dairy industry is doing research to develop flavored milk formulations with

reduced levels of added sugar which will eventually be offered to schools. So

far the research indicates that flavored milk in the 150 calorie to 170 calorie

range per 8 ounce serving meets children's taste approval.

On the downside, while these flavored milks may be acceptable, palatable and

meet lower-calorie and sugar recommendations, these formulations have limited

availability and can cost more to produce. Higher costs may further reduce

availability for schools facing budget issues. Limited availability and cost of

the most popular milk choices in school may reduce consumption of milk and the

nutrients it contains during peak bone-building years.

" Overall, fat-free flavored milk is a highly palatable, nourishing beverage that

can help children meet current dairy food and calcium intake recommendations, "

she said. " The acceptability and availability of nutrient-rich flavored milk in

schools is critical. At home, if you choose to offer your child flavored milk,

consider purchasing a fat-free or reduced fat variety. It will provide the

needed nutrients with fewer calories and saturated fats than whole milk, and

less sugar than contained in other sugar-sweetened beverages such as soda or

sports drinks. "

Source: Oklahoma State University Extension

[Guest guest]

Gee, maybe kids don't continue to drink dairy as they get older because they

somehow are conditioned to think that drinks should be sugary. I wonder where

they are developing that habit from. Maybe from having to be duped into choking

down inferior white crud by lacing it with sugar and flavors/colors etc. Blecht.

This is such an obvious gateway to soda guzzling. Duh.

And the fat-free Vitamin D source would be funny if in a very satirical movie or

something. But no it's reality. Idiocracy.

.

> It is recommended that children consume three daily servings of dairy foods,

but research shows that is not happening. In fact, as children get older, milk

consumption decreases and is replaced by sugar-sweetened beverages.