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Speaking of Groupon

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My son-in-law offered a Groupon for their classes only, health club and got something like 170 people to sign for a month of workout classes.

They had to spread the influx of new people over a couple of months.

Of course, the excitement of so many new members caused a “buzz” in the established members and staff.

People enjoyed the classes so much, that they were able to convert quite a few to full paying members.

Another friend made a similar offer for a chiropractic treatment and short massage.

Tons of new patients but, from a strictly business point of view, the quality of prospects was poor.

Years ago we did a coupon mailer and the people who came in from the offer were some of the 911 calls from “Cops”.

Anyone have business end experience with Groupons?

E. Abrahamson, D.C.

Chiropractic physician

Lake Oswego Chiropractic Clinic

315 Second Street

Lake Oswego, OR 97034

503-635-6246

Website: http://www.lakeoswegochiro.com

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