RE: Naturopathic marketing

[Guest guest]

Each of us makes up our own version of that ... there is no 'Oregon' form of such marketing.

Sunny

Sunny Kierstyn, RN DC Fibromyalgia Care Center of Oregon 2677 Willakenzie Road, 7CEugene, Oregon, 97401541- 654-0850; Fx; 541- 654-0834www.drsunnykierstyn.com

CC: From: sharronf@...Date: Tue, 22 Mar 2011 11:29:53 -0700Subject: RE: Naturopathic marketing

ly, I believe it is intentionally misleading. The word ‘MEDICINE’ on the front in larger letters is intentional to call attention to ‘MEDICINE’. Page 9 under questions to ask: ‘Where did you earn you medial degree?’ is intentional to make one think they went to medical school. I’m not so sure it is an inferiority complex as much as a way to perhaps confuse. I feel the word medicine should always be preceded by the differentiating term ie Chiropractic Medicine or Naturopathic Medicine. Medicine, Medical, Medical school is associated with Medical Doctors.

This pamphlet had the practitioners’ card stapled to it. It is clearly a marketing tool. I see no reason why we can’t have something like it. Or do we?

s. fuchs dc

From: anngoldeen@... [mailto:anngoldeen@...] Sent: Tuesday, March 22, 2011 10:49 AMSharron FuchsCc: Subject: RE: Naturopathic marketing [2 Attachments]

All the naturopaths I know always refer to their education as "medical school". I think many of them, like many chiropractors, suffer from inferiority complexes. It is hard being at the bottom of the food chain.

Ann Goldeen

On Tue, Mar 22, 2011 at 10:13 AM, Sharron Fuchs wrote:

[ Attachment(s)from Sharron Fuchs included below]

I received this at a mini-seminar over the weekend. Notice how large the word MEDICINE is on the front. I was told no less than four times that the ND had gone to ‘MEDICAL’ school.

s. fuchs dc

[Guest guest]

It would be good to have consistent

language used by the profession to market the profession. By singing the same

song over and over the public eventually ‘gets’ it and starts singing it

themselves.

s. fuchs dc

From: Sunny Kierstyn

[mailto:skrndc1@...]

Sent: Tuesday, March 22, 2011

11:39 AM

Sharron Fuchs

Cc:

Subject: RE:

Naturopathic marketing

Each of us makes up our own version

of that ... there is no 'Oregon'

form of such marketing.

Sunny

Sunny Kierstyn, RN DC

Fibromyalgia Care

Center of Oregon

2677 Willakenzie Road, 7C

Eugene, Oregon,

97401

541- 654-0850; Fx; 541- 654-0834

www.drsunnykierstyn.com

CC:

From: sharronf@...

Date: Tue, 22 Mar 2011 11:29:53 -0700

Subject: RE: Naturopathic marketing

ly, I believe it is intentionally

misleading. The word ‘MEDICINE’ on the front in larger letters is intentional

to call attention to ‘MEDICINE’. Page 9 under questions to ask: ‘Where did you

earn you medial degree?’ is intentional to make one think they went to medical

school. I’m not so sure it is an inferiority complex as much as a way to

perhaps confuse. I feel the word medicine should always be preceded by the

differentiating term ie Chiropractic Medicine or Naturopathic Medicine.

Medicine, Medical, Medical school is associated with Medical Doctors.

This pamphlet had the practitioners’ card

stapled to it. It is clearly a marketing tool. I see no reason why we can’t

have something like it. Or do we?

s. fuchs dc

From:

anngoldeen@... [mailto:anngoldeen@...]

Sent: Tuesday, March 22, 2011

10:49 AM

Sharron Fuchs

Cc:

Subject: RE:

Naturopathic marketing [2 Attachments]

All the

naturopaths I know always refer to their education as " medical

school " . I think many of them, like many chiropractors, suffer from

inferiority complexes. It is hard being at the bottom of the food

chain.

Ann Goldeen

On Tue, Mar 22, 2011

at 10:13 AM, Sharron Fuchs wrote:

[ Attachment(s)from Sharron Fuchs included below]

I received this at a mini-seminar over

the weekend. Notice how large the word MEDICINE is on the front. I was told no

less than four times that the ND had gone to ‘MEDICAL’ school.

s. fuchs dc