AG-Immune dietary supplement: FTC nails Body Wise and Dr. Stoff

[Guest guest]

FTC nails Body Wise and Dr. Stoff.

See: http://www.mlmwatch.org/06FTC/BodyWise/bodywiseftc1.html

Body Wise International, of Tustin, California has agreed to pay a total

of $3.58 million to settle charges that it falsely advertised

" AG-Immune, " a dietary supplement said to contain " antigen infused

dialyzable bovine colostrum/whey extract " or " AI/E-10. " FTC documents state:

**Body Wise hired A. Stoff, M.D. of Tucson, Arizona to explain the

purported benefits of AI/E-10 and endorse products containing AI/E-10.

**In promotional materials and at seminars, Stoff and the company

claimed that AG-Immune improved immune system function and could prevent

or treat cancer, HIV/AIDS, heart disease, chronic fatigue syndrome,

asthma, and other diseases.

**Stoff received a royalty for every bottle sold.

**Body Wise's conduct violated a 1995 FTC consent agreement related to

the marketing of an alleged weight-loss product.

Under a stipulated order, Body Wise must pay $2 million to the Federal

Trade Commission (FTC) and refrain from making unsubstantiated claims

for any health-related product. A second FTC stipulated order prohibits

Stoff from making unsubstantiated health claims or misrepresenting the

existence or results of tests or studies. The settlement contains a

judgment of $358,000 against Dr. Stoff, which is suspended because of

his stated inability to pay. (This amount will become due immediately if

the court finds that he misrepresented his financial condition to the

FTC.) In a separate settlement, Body Wise agreed to pay an additional

$1.58 million to the State of California. [body Wise International to

pay over $3.5 million to settle federal and state deceptive advertising

charges for " AG-Immune " dietary supplement. FTC news release, Jan 18,

2005] http://www.mlmwatch.org/06FTC/BodyWise/bodywiseftc2.html